The Campaign to End Obesity






Today, two-thirds of U.S. adults and nearly one in three children struggle because they are overweight or have obesity.  The effects of the nation’s obesity epidemic are immense:  taxpayers, businesses, communities and individuals spend hundreds of billions of dollars each year due to obesity, including an estimated $168 billion in medical costs.  Obesity is the reason that the current generation of youth is predicted to live a shorter life than their parents. 

Much can be done to reverse the epidemic, yet important opportunities to tackle obesity at the national policy level -- including changes that enable more Americans to eat healthy and be active, as well as those that provide appropriate medical treatment for patients -- have gone largely unmet.  The Campaign works to fill this gap.  By bringing together leaders from across industry, academia and public health with policymakers and their advisors, the Campaign provides the information and guidance that decision-makers need to make policy changes that will reverse one of the nation’s costliest and most prevalent diseases.

 

  

The Campaign to End Obesity
Rep. Ron Kind: Halting the childhood obesity epidemic requires support of many communities
The Hill, 2.8.12
The obesity epidemic affects one-third of the children in this country. According to the Centers for Disease Control and Prevention, obesity rates in America have tripled over the last three decades and childhood obesity is now the leading health concern among parents in the United States. Bus and car rides have replaced walks to school, physical education classes have been cut and kids now spend 7.5 hours/day with computers, video games and TV instead of playing outside. With our busy lives, it’s also difficult for families to find time for healthy, home-cooked meals.
Military food getting nutrition upgrade
Associated Press, 2.9.12
Military bases will soon be serving more fruits, vegetables and low-fat dishes under the first program in 20 years to improve nutrition standards across the armed services.
Michelle Obama keeps moving with ‘Let’s Move’
Washington Post, 2.9.12
Obama’s efforts to publicize her cause have worked, according to a recent survey by The Washington Post and the Kaiser Family Foundation. More than eight out of 10 Americans say they have heard of Let’s Move, with 35 percent saying that have heard a lot about it.
Walmart to Label Healthy Foods
New York Times, 2.7.12
As part of its promise last year to improve the nutritional quality of the food it sells, Walmart said on Tuesday that it had devised standards to determine what is healthy and would label the foods that meet those standards.
Junk foods widely available at elementary schools
Associated Press, 2.6.12
Junk food remains plentiful at the nation's elementary schools despite widespread efforts to curb childhood obesity, a new study suggests. Between 2006 and 2010, nearly half of public and private schools surveyed sold sweet or salty snack foods in vending machines or other places, the study found.
More fruit, veggies in U.S. school lunch rules
Reuters, 1.25.12
U.S. schoolchildren, accustomed to a steady diet of pizza and french fries, will find more fruits, vegetables and whole grains on their cafeteria trays under new government school lunch rules announced on Wednesday. The new U.S. Department of Agriculture (USDA) rules aim to boost the nutritional quality of the federally subsidized meals consumed by roughly 32 million U.S. schoolchildren daily.
Comparative Effectiveness Body Releases Research Draft Priorities for Public Comment
Bloomberg BNA, 1.24.12
A comparative effectiveness entity set up by the health reform law will initially focus its research on broad topics and will not single out any specific diseases or conditions, according to the organization's draft agenda for research priorities, released for public comment Jan. 23. The National Priorities for Research and Research Agenda will be used to guide funding announcements for comparative clinical effectiveness research that will give patients and those who care for them the ability to make better-informed health decisions, the Patient-Centered Outcomes Research Institute (PCORI) said in a statement. The 53-day public comment period, which will end March 15, will be used to solicit feedback and revise the priorities and agenda before a final version of each is adopted by PCORI's Board of Governors.
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New Obesity Counseling Coverage Can Help Patients And Taxpayers 
By  Joseph W. Thompson, MD, MPH, Surgeon General for the State of Arkansas and Director of the Arkansas Center for Health Improvement (ACHI). Dr. Thompson serves on the board of the Campaign to End Obesity.

With primary care medicine facing ever increasing pressures—fewer doctors to treat more patients and a continual maze of restrictions on reimbursement—primary care practitioners are trying to diagnose and treat obesity with one hand tied behind their backs. The result, unfortunately, is that for what is likely the nation’s costliest disease, strains on coverage have been yet another needless hurdle to getting patients diagnosed and treated in a clinical environment.

A comprehensive approach to diagnosing and treating obesity is just good medicine, and physicians need good reimbursement policies to make this practice practical. Fortunately, a recent ruling out from the Centers for Medicare and Medicaid Services (CMS) is one bright spot in beginning to change this trend. CMS has ruled that it will cover services for high intensity obesity counseling. 

Congressional Workshop to Explore Fact vs. Fiction in Obesity Policy
On Thursday, July 14, the Campaign to End Obesity will convene congressional staff, key members of the public health community and industry to identify causes of the obesity epidemic and potential solutions. “Fact v. Fiction: The TRUTH about Obesity in America” will consider what science says are the main contributors to overweight and obesity; what is being done at the community and policy levels in response to the epidemic; and what hurdles exist in treating obesity.

Campaign Names New Board Chair
The Campaign to End Obesity today announced that Karen Licitra, Johnson & Johnson Company Group Chairman and Worldwide Franchise Chairman for Ethicon Endo-Surgery will assume the position of Board Chair.

Campaign Lauds IOM Recommendations for Early Childhood Obesity Prevention

The Campaign to End Obesity today applauded policy recommendations in a new Institute of Medicine (IOM) report, Early Childhood Obesity Prevention Policies.

Campaign Honors Congressional Champions for Work Combating Obesity 
The Campaign to End Obesity recognized eight outstanding Members of Congress whose work has been instrumental in moving forward provisions to end the obesity epidemic. In its fourth annual “Breakfast with Champions,” leaders from across industry, academia and public health convened to acknowledge these key players in health care, nutrition and transportation policy, among other areas. The event also served to encourage these visionaries’ colleagues to take up needed reforms that will reverse one of America’s costliest medical challenges.
 
What the Different Budget Proposals Mean for Obesity Prevention and Treatment
As the White House and Congress continue to refine budget proposals for the remainder of FY 2011 and beyond, several proposals have been introduced that would threaten or reduce funding for critical obesity prevention and treatment programs. These include a six-month spending bill for 2011 (H.R. 1473) that is expected to pass the House and Senate by April 15; House Budget Committee Chairman Paul Ryan’s Budget Proposal for FY 2012 (covering the next ten years); and President Obama’s Proposed budget for FY 2012. Below are summaries of how each of the three plans could potentially impact anti-obesity programs.

Arkansas Surgeon General, Dr. Joe Thompson, Joins Campaign to End Obesity Board of Directors
The Campaign to End Obesity announced the addition of Dr. Joe Thompson to its Board of Directors. Thompson brings significant expertise from both clinical and policy perspectives as Surgeon General for the State of Arkansas, Director of the Arkansas Center for Health Improvement (ACHI) and Director of the Robert Wood Johnson Foundation Center to Prevent Childhood Obesity (RWJF Center).

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To learn more about changes in federal policy that will enable more Americans to eat healthy and be active, as well as those that provide appropriate medical treatment for patients, visit the Campaign to End Obesity Action Fund's website by clicking here.  




* In 2010, the nonpartisan Congressional Budget Office reported that nearly 20 percent of the increase in U.S. health care spending (from 1987‐2007) was caused by obesity.

* The annual health costs related to obesity in the U.S. are as high as $168 billion, and nearly 17 percent of U.S. medical costs can be attributed on obesity, according to research released by the National Bureau of Economic Research.


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